Concept & Strategy Design - Retail
Icebreaker
Quality, responsibility and style.
Icebreaker is a brand founded in 1995 with the aim of creating a more sustainable future for people and the planet by providing high performance natural clothing as an alternative to those made of synthetics.
Design Icebreaker Trade Show Identity – 2023
Axielab has designed an exhibition space for Icebreaker in line with the brand’s sustainability values.
Project
Pop-Up
Client
Icebreaker
Service
Concept & Strategy Design
Year